Sugar Bear was always one of my favorites (along with Quisp, the Freakies, The Trix Rabbit and Cap'n Crunch), and now Dan has created a photo set of the design evolution of Sugar Bear! There are many diffferent design approaches, and each one of the artists really knew how to draw a cute and appealing cartoon character. Fantastic stuff -- go take look!
PS...Dan Goodsell is also the author of one my all-time favorite cartoon art books, "Krazy Kids' Food"

...and another great website devoted to Cereal Box characters is:
Topher's Breakfast Cereal Character Guide
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